The goal of this project is to redesign the logo for Pearl, an established energy investment firm based in Dallas, Texas. The current logo no longer aligns with the company's evolving brand identity and strategic goals. The redesigned logo should convey professionalism, trustworthiness, and a sense of modernity, while also reflecting the energy industry and the firm's commitment to sustainable investments. The redesigned logo should exude a contemporary and professional look, reflecting the firm's expertise in the energy industry. It should convey trust, reliability, and credibility to clients and stakeholders.
Logo Redesign: A visually compelling and modern logo that effectively represents the Pearl brand and its commitment to sustainable energy investments.
Initial Concepts
